It’s been a while between drinks but I am hopefully back with more regular posts about what we are up to here at Homethinking.
To date, Homethinking has been a place for Realtors to showcase their skills and experience to more than a quarter of a million home owners searching for an agent to work with each month.
Tens of thousands of Realtors have claimed and edited their profile. But after that there wasn’t much else to do. Now we want to help agents manage their listings in one central place and have it syndicated out to places like Trulia, Zillow and most of all from what we are finding, Craigslist. All completely free.
Users land on clean, uncluttered landing pages that have one goal in mind: increasing the conversion rate of browsers to interested buyers. You can see an example of a listing page here.
We are not delusional in that there are already a lot of great services like Postlets and VFlyer out there that help Realtors syndicate their listings to many different sites. What I believe we can help improve is the analytics and measurement of your marketing efforts. And we intend to be completely transparent as to the conversion rates of various designs and employ designers and landing page experts to constantly help optimize and improve this metric for you.
If you don’t already have an account (it’s free) why not create one now or for existing users login here. Also, I’d love to hear your thoughts. If you are an existing user and want us to improve the service in any way, I’d love to hear from you. You’re comments will be handed directly to our development team and make a difference.
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