Manhattan real estate broker Cheryl Eisen’s video on YouTube, since removed so no link, has sparked controversy in regards to the appropriateness of real estate agents’ selling tactics. Many who have viewed the video have commented on either how clever she is to come up with such a creative strategy or how inappropriate the video is to show her marketing the property with somewhat provocative mannerism. Either way, she was able to generate over 1700 views for her video in three days and be featured in many popular national real estate blogs and newspapers.

Marketing real estate through videos has become increasingly popular on the internet today. As broadband becomes ubiquitous, finding creative nontraditional ways to sell real estate has become the next best thing. These real estate videos in the market today range from the amateur, to the semi-professional, to the very professional. A simple search on YouTube regarding the term house for sale will yield a variety of videos that are screaming to be noticed. If you’re willing to go the extra mile, you can even take your video onto TV via companies like SpotRunner which allows local advertisers to take advantage of local TV advertising. They offer 30 second spots on cable TV for reasonable prices.

Real estate is after all about emotion as much as it is about numbers. General real estate listings and photos of a particular home just doesn’t compare to an online video full of vivid images and crip sounds of the actual home. You’ll find Inman Stories’s range of listings and brokers to be extremely helpful. And who knows, maybe one day your home may become a movie star.