Announcing Listing Syndication
It’s been a while between drinks but I am hopefully back with more regular posts about what we are up to here at Homethinking.
To date, Homethinking has been a place for Realtors to showcase their skills and experience to more than a quarter of a million home owners searching for an agent to work with each month.
Tens of thousands of Realtors have claimed and edited their profile. But after that there wasn’t much else to do. Now we want to help agents manage their listings in one central place and have it syndicated out to places like Trulia, Zillow and most of all from what we are finding, Craigslist. All completely free.
Users land on clean, uncluttered landing pages that have one goal in mind: increasing the conversion rate of browsers to interested buyers. You can see an example of a listing page here.
We are not delusional in that there are already a lot of great services like Postlets and VFlyer out there that help Realtors syndicate their listings to many different sites. What I believe we can help improve is the analytics and measurement of your marketing efforts. And we intend to be completely transparent as to the conversion rates of various designs and employ designers and landing page experts to constantly help optimize and improve this metric for you.
If you don’t already have an account (it’s free) why not create one now or for existing users login here. Also, I’d love to hear your thoughts. If you are an existing user and want us to improve the service in any way, I’d love to hear from you. You’re comments will be handed directly to our development team and make a difference.
10/14/09 Maui Hawaii USA
Free sounds great, specially now-a-days, “nothing is free”. The access of property listings is inmmense, companies have free access to their listings local or worldwide and every realtor does too. In this “Darwinian Economics”, reality we live-in today, the “luck-of-the-draw will define who will make a sale and who will not. Although the sale of properties increase for the month of July 2009, that does not mean that it will continue with the same trend. The consumer has to balance their ledgers and
decide whether to spend or save, the majority of the working class do not have money to save, therefore the spending will be very limited. The only branches that are making any money today are the banks and they have to because of Fed mandate. I predict, between three(3), to five(5) years before the mainlanders will be back to the Hawaii market to live the life of oppulence, but even before that, we will have to extinguish the excess of sales, here in Maui approximately 3,393 listings with a dollar value of an estimated 3 billion dollars. Good luck in finding a job in Hawaii and good luck in making a sale to earn a commission to last several months to survive the standard of living in paradise! Andre Adoloffo, Realtor(S), BA
ANDRE ADOLOFFO
14 Oct 09 at 3:39 pm